Leading home services companies have grown with Craft














How it Works
Talk
Your reps talk to customers in their homes.
Capture
They record their conversations with the Craft App.
Analyze
Craft's AI transcribes, analyzes, and helps you deliver better feedback.
Stop Guessing About Lost Sales
Craft's AI will tell you exactly why you are losing sales and help you implement the right fixes so your revenue can skyrocket.
Ridealong Time
10x Savings
Net Sales
+25%
Struggling to scale profitably?
Craft gives your sales team superpowers to win more.
Coach Better
Get 100% visibility into every sales conversation and give real-time feedback to your sales team.
Learn more
Unlock Hidden Revenue
Get insight into every key moment in sales conversations to uncover opportunities.
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Win Time Back
Craft AI instantly summarizes and finds coaching moments so you don't have to dig through 1,000s of minutes of recordings.
Learn more
New software shouldn't take a year to implement.
Here's what you can get done with Craft in just 30 days.Craftin just 30 days.
Get started.
- Connect your CRM and calendar in five minutes
- Upload your sales process in two minutes
- Start recording conversations in seconds
Get comfortable.
- Recording with Craft becomes second nature
- Coach your team to success
- Get insights from your data
Ask why you didn't start years ago.
- 100% of conversations captured and analyzed
- Win rates are 10% higher
- Net revenue is up 20%
Get started.
- Connect your CRM and calendar in five minutes
- Upload your sales process in two minutes
- Start recording conversations in seconds
Get comfortable.
- Recording with Craft becomes second nature
- Coach your team to success
- Get insights from your data
Ask why you didn't start years ago.
- 100% of conversations captured and analyzed
- Win rates are 10% higher
- Net revenue is up 20%
Features
Make the most out of every opportunity and win more with the #1 AI ridealong software for in-home sales. Trusted by industry leading home services companies.
Sales Coaching
AI-powered sales coaching that follows your custom sales process
Transcription
Automatic real-time transcription of every conversation
AI Scoring
Automate call coaching and scoring against your process using AI
Talk-pattern Insights
Clone your top performers by learning their talk patterns and trends
Summarize
Automatic summaries and key insights from each conversation
Automatic CRM Entry
Automate custom CRM field updates based on your sales process
"Ask Craft" AI Copilot
Get accurate answers from an AI chatbot for faster and more targeted coaching
Library
Save your team's best moments and objection handling, all in one place
Frequently Asked Questions
After an initial demo, we set up Craft customized to your sales process. Then once you go-live, each conversation will be scored with our AI tailored to your company process.
Our AI is trained on your specific company, industry, and process to improve results and help you boost sales.
As quickly as 1 hour. Book a call to see for yourself. We've streamlined the process to get you ready to start.
Yes.
It is legal to record conversations.
If you are in one of the following 11 states, you must inform the customer before you do so: California, Connecticut, Florida, Illinois, Maryland, Massachusetts, Montana, New Hampshire, Oregon, Pennsylvania, and Washington.
We take data and privacy seriously.
While the data is stored on our servers (located in the U.S.) for the AI to run, we do not expose the data to third parties and you can delete your data at any time.
See our privacy policy for more.
Initially, reactions vary. Top performers might be hesitant, while newer reps often embrace Craft. The magic happens after a month - reps see significant improvement in their skills, and recording becomes second nature.
Once reps see Craft as "game film" to make every customer interaction better than their last one, and learn from their peers, they realize how valuable it is.
We integrate with Acculynx, HubSpot, and other leading platforms















