Is Siro Worth It in 2025?

An honest review of Siro's pricing, features, and limitations for home service businesses.

Siro is an AI-powered sales coaching platform that focuses on field sales teams making in-home presentations. If you're considering Siro for your home service business, you're likely wondering if it's worth the investment. This review provides an unbiased assessment of Siro's strengths and weaknesses to help you make an informed decision.

Siro Overview: What They Offer

Siro uses artificial intelligence to record, transcribe, and analyze in-home sales presentations. The platform aims to help sales managers coach their field teams more effectively by identifying areas for improvement in sales presentations and providing data-driven insights.

Siro Pros

  • AI-powered analysis of in-home presentations

  • Basic scorecard system for tracking performance

  • Offline mode for low data environments

  • Mobile app for field teams

Siro Cons

  • Expensive pricing at $3,000+ per user annually

  • No call center coaching capabilities

  • Limited customization options

  • Not built specifically for home services (focus on auto repair, political canvassing, etc.)

  • Requires annual contracts with minimum user commitment

The Main Issues with Siro

Key Concerns Home Service Businesses Have About Siro:

1. Incomplete Coaching Coverage

Siro only coaches field sales, completely ignoring your call center operations which is often where the initial appointment is set. This creates a disconnected coaching experience and misses opportunities to improve your entire sales funnel.

2. Questionable ROI

At $3,000+ per user annually plus implementation fees, many businesses find it difficult to justify Siro's cost when it only addresses one segment of their customer journey. With a minimum user requirement, smaller teams are forced to pay for more than they need.

3. Lack of Industry Focus

Siro isn't built specifically for home services businesses. Their focus is spread across multiple industries including auto repair, political canvassing, and healthcare. This means you're paying for a platform that isn't optimized for your specific business needs.

4. Limited Customization

While Siro offers some basic scorecard customization, users report limitations in adapting the system to their specific sales process and training methodologies, making it difficult to align with existing business practices.

A Better Alternative: Craft AI

RECOMMENDED

Many home service businesses find that Craft AI provides better value than Siro, with comprehensive coaching for both call center AND field sales teams at a significantly lower price point.

Why Choose Craft AI Instead:

  • Complete solution: Coach your entire sales process from first call to in-home presentation
  • 25-45% lower cost: Better pricing than Siro with more included features
  • No minimum commitments: Start with exactly the number of licenses you need
  • Flexible contracts: Monthly options available without long-term commitment
  • Home service focus: Built specifically for businesses like yours
  • Advanced customization: Tailor the platform to your exact needs
  • Offline mode: The same functionality as Siro for low-data environments
  • Superior ROI: Get more coaching coverage at a lower price point

"We prefer Craft over Siro because they gave us a better deal, and we can coach both our call center and field teams with the same platform."

— Owner, Roofing company in Texas

Verdict: Is Siro Worth It?

While Siro may be worth it for some businesses, many home service companies find better alternatives because:

  • The pricing ($3,000+ per user) is relatively high given the limited functionality provided
  • Most home service businesses need coaching for their entire sales process, not just field sales
  • The platform isn't specifically designed for home service businesses
  • The inflexible contracts and user minimums can create budget challenges
  • Alternatives like Craft AI offer more comprehensive features at a lower price

Siro offers some key features like AI-powered field sales coaching and offline capabilities. If your business is primarily focused on field sales and you don't require call center coaching or deep home services customization, Siro might be worth considering, provided the budget aligns.

However, for most home service businesses seeking a comprehensive and cost-effective solution that covers the entire sales journey, offers industry-specific features, and provides flexible terms, Craft AI typically presents a more compelling value proposition.

Explore a More Valuable Alternative to Siro

Schedule Your Demo

Final Recommendation

For most home service businesses, Siro is often not the best investment when compared to more comprehensive and affordable alternatives like Craft AI. While Siro provides AI-powered field sales analysis and offline mode, its limitations in coaching scope, high price, and lack of home service focus make it a less attractive option for businesses needing holistic sales improvement.

We recommend exploring Craft AI for a solution that offers both call center and field sales coaching, flexible pricing, home services expertise, and a better overall return on investment.

Schedule a demo of Craft AI today to see how it can help your business achieve its sales goals more effectively and affordably than Siro.